Retail training

Marketing for Retail

Discover how to make your store a talking point without breaking the bank.

  • How to guarantee greater footfall
  • Discover what your customer wants
  • Learn how to target your key shoppers
  • Gain the knowledge to make your store standout
  • Key tips on how to approach marketing creatively 

 

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Buying for Retail

By the end of this course you will know how to buy the right products to attract your customers, keep them coming back and make a healthy profit.

  • Do you really know what products your customer wants?
  • Discover how profitable your current marketing mix is
  • Learn how to effectively measure your business against your competitors
  • Create a buying calendar
  • Discover how to effectively manage your supplier relationships
  • Start pricing for profit 
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Advanced Visual Merchandising

Discover how to use advanced visual merchandising techniques to increase the profitability of your space.

  • Planning and installing a window display
  • Floor layouts and product adjacencies
  • Analysing and planning the profitability of your space
  • Merchandising and cross-merchandising in a limited space 

 

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Visual Merchandising

Discover how to use visual merchandising to increase sales and make your store stand out.

  • The role and importance of the visual merchandiser
  • Display and presentation techniques for your sector
  • Identifying your target markets
  • How to generate ideas and unique themes
  • How to create more sales through atmosphere and retail theatre 
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